Why We're Proud to Be a B Corp Company

Why We're Proud to Be a B Corp Company

March 20, 2024

March is B Corp month, and here at Kooky, we thought what better way to celebrate this than by letting you know a bit more about why we’re so proud to have achieved this status.

We’re not just passionate about creating the most delightful and nutritious dried fruits you've ever tasted; we're also deeply committed to making a positive impact on our planet and its people.

It's a big part of why we wear our B Corp badge with immense pride.

But what does this mean, and why should it matter to you?

We’ve created this blog to answer these questions and more, so let’s take a look.

What Does Being a B Corp Entail?

For starters, becoming a B Corporation isn't something that happens overnight.

It's the seal of approval for businesses dedicated to not just being the best in the world, but the best for the world.

This certification looks closely at a company's social and environmental performance, accountability, and transparency.

It's about ensuring that we're not only delivering high-quality products but also contributing positively to our community and planet.

This is a huge passion here at Kooky, and every step we take is focused on creating a more sustainable future for the planet. We may only be one company, but we hope the changes we make will have an influence going forward and inspire future generations to think the same.

B stands for Benefit for All, and we’re hoping we can help to provide this through our business ethos.

Kooky's Journey to B Corp Certification

Our journey to B Corp certification was inspired by a simple yet profound realisation: we wanted our business to reflect our values.

As lovers of nature and healthy living, it only made sense to ensure our practices—from the sourcing of fruits to the way we package them—were sustainable and ethical.

The path wasn't easy. It involved scrutinising every aspect of our operations, making significant changes to reduce our carbon footprint, and ensuring our suppliers shared our commitment to sustainability.

The challenge was daunting, but the vision of making a tangible difference fuelled our determination.

Another big issue that can affect many businesses when it comes to sustainability is how they handle their waste. Here at Kooky, we give back to Mother Nature, ensuring that any part of a fruit (from mangosteen, durian, and banana) that isn’t consumed is fed to earthworms.

This can then be used as natural fertiliser to grow more fruit and vegetables and help to contribute to a greener society.

Overcoming the hurdles a small business like ours can face when tackling sustainability didn't just earn us certification; it fundamentally transformed our business for the better.

The Impact of Being a B Corp on Our Business

Being a B Corp has profoundly impacted how we do business.

It has helped us build a culture of responsibility and innovation.

Our team is more engaged than ever, knowing that their work contributes to the greater good.

This certification has also opened doors to a community of like-minded businesses, offering opportunities for collaboration and growth we never imagined possible.

This is a huge part of being B Corp certified, and we are always proud to see our name amongst the list of businesses that have a similar accreditation.

Our commitment to sustainability has influenced every decision we make. We've seen firsthand how ethical sourcing not only improves the quality of our dried fruits but also supports the livelihoods of farmers and their communities.

It's a win-win that we're incredibly proud of.

Beyond the Badge: Our Commitment to Continuous Improvement

For us, being a B Corp is more than just a one-time achievement; it's a continuous journey of improvement.

We're always looking for ways to push the envelope, whether through reducing waste, supporting local initiatives, or educating our community about the importance of sustainable living.

Our future goals are ambitious. When it comes to creating a product that is great for the planet and everyone on it, there is a hefty to-do list, but we're more motivated than ever to keep pushing boundaries and see what else we can do to support a sustainable planet.

Why Our Customers Should Care

Now, you might be wondering, "That's all well and good, but what does this mean for me?"

Great question!

By choosing Kooky, you're not just treating yourself to delicious, high-quality dried fruits; you're also supporting a business that's committed to doing right by the world.

Every purchase contributes to our sustainability initiatives, helping us to further promote our sustainable processes, support ethical sourcing practices, and more.

Plus, you're getting a product that's been produced with care, respect for the environment, and a commitment to quality that goes beyond the norm.

Add to that the fact that is a delicious, healthy snack that you’re sure to love, then there’s plenty to enjoy about shopping with Kooky.

How You Can Celebrate B Corp Month

If you’ve read this blog and you’re feeling inspired to make a change, here are five ways you can do so:

  • Educate Yourself: Start by learning what B Corps are and why they matter. Visit the B Lab website or read articles and books about sustainable business practices. Understanding the significance of B Corp certification can inspire you to support these companies more actively.


  • Attend Events: Look for B Corp Month events in your area or online. Many B Corps and B Lab businesses organise panels, webinars, and workshops to discuss sustainability, social impact, and how businesses can contribute positively to society and the environment.


  • Purchase from B Corps: One of the most direct ways to celebrate B Corp Month is by buying products or services from B Corp-certified companies. Whether it's groceries, clothing, or services (or dried fruits), choosing B Corps supports businesses committed to high social and environmental standards.


  • Spread the Word: Share your favourite B Corp products on social media or write reviews to help these companies gain visibility. Personal recommendations are powerful and can encourage others to support these businesses as well.


  • Participate in Challenges: B Corp Month often includes challenges designed to spread awareness and encourage sustainable practices among individuals. Participate in these challenges and share your experiences online to inspire others.

Celebrate the Planet with Kooky this B Corp Month

Our pride in being a B Corp company is about more than just a certification; it's a reflection of who we are and what we value.

It signifies our dedication to not just creating delicious snacks but also making a positive impact on the world.

If you would like to know more, then why not get in touch with our team today who can answer any questions you may have?


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