Sustainability & Values


The Six Values of Kooky’s Brand Identity

HEALTH - Lab-tested for vitamins & minerals!
EMPOWERMENT - Giving back one snack at a time
AUTHENTICITY - Beautifully Unusual and Pretty Unique in our own way.
REVOLUTIONARY - Using Science to create exciting textures & guilt-free snacks
TASTE - Big on Taste, Bold in Flavour
SUSTAINABILITY - Responsibility, Accountability, Conviction, Commitment

Since the very 1st day, Kooky's identity and ethos have revolved around HEARTS and working towards B Corp™ certification was an organic evolution, which has now become the confirmation of what we’ve strived hard to achieve – to use business as a force for good, while embracing high standards of social and environmental performance, accountability and transparency.


That said, this undertaking was by no means straightforward. For a small business, making decisions driven by purpose isn't usually the most economical route, and therefore not the most obvious. To us, however, we felt it was something we could not compromise.


There are currently just over 6,000 Certified B Corporations in more than 80 countries and over 150 industries, and we are thrilled to be one of them!